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OCTOBER 2018 ISSUE
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OCTOBER 2018 ISSUE
To view past issues of The Columns, click here.
Siesta Sand is a monthly paper mailed via 11 postal routes on Siesta Key, Bay Island and 5 postal routes along the coastline on the mainland from the North Bridge off Siesta Key (Bay Road) to Bispham Road. Siesta Sand was introduced in January 2012. This publication complements Siesta Key’s Island Visitor with news, events and highlights of businesses in Sarasota. Siesta Sand has become THE island newspaper covering all the news of Siesta Key. With a two tier distribution method, our unique approach ensures maximum coverage in this condensed area. In addition to mailing Siesta Sand our papers are racked in condos and high traffic areas with over 200 drop points throughout the island and coastal mainland for pickup by the locals and many visitors. Monthly distribution averages 14,000 papers. To share articles on Facebook, please visit our website:
Siesta Key’s Island Visitor is a publication that targets tourists and visitors coming to the island. This publication includes maps of the island, the Village businesses and Crescent Beach shops and nests inside Siesta Sand. This publication has been Siesta Key’s #1 tourist publication since 1989, and has the support of more island businesses than any other publication around.
The Landings Eagle is a monthly paper covering news in this desirable gated community located between the bridges off Siesta Key. It is mailed to residents in the Landings, Phillippi Landing and part of Oyster Bay. The publication has been serving the Landings for over 25 years.Total papers mailed averages 1,053 in season and approximately 850 mailed papers off-season. (www.landingseagle.com) (www.THELANDINGSOFSARASOTA.com)
The Tower is a monthly publication for the Del Tura gated community located in North Fort Myers. This is a dynamic senior community that takes pride in and actively participates in contributing community news and content each month. This publication has been serving Del Tura for over 25 years. Distribution to HOA members averages 1,100 papers. (www.DelTura-HOA.com)
The Columns is a monthly publication for the Tara Woods community located approximately 1/2 mile northeast of Del Tura in North Fort Myers. It is also a gated premier age-qualified community that offers affordable, resort-style living. Distribution to HOA members is 625 papers. www.twhoa.net
Island Visitor Publishing, LLC specializes in niche publications. We understand what is needed to market your business successfully and work closely with committee members/ editors of community papers to ensure the information contained in their product is hyper-local with an emphasis on community news.
As co-publisher, I owned and managed large operations and have over 30 years of experience in the newspaper and magazine business. I developed five weekly newspapers/shoppers, in the southern Milwaukee metro market, with a circulation of 135,000 homes per week, along with a monthly Hispanic publication which was distributed to 10,000 homes. I gained valuable first-hand and in-depth knowledge of running every aspect in a newspaper business successfully, during a recession. Our business employed 28 full time employees. In 1995, we sold our publications to Thomson Newspapers.
Prior to our move to Florida, I was initially recruited as a consultant for a large newspaper company to develop a strategic marketing plan to stem operating losses in major metro markets. In the same year, they hired me as Operations Director. My responsibilities included driving revenue for 41 locations throughout Wisconsin, Florida and Ohio.
As co-publisher I draw from my extensive experience in Customer Service, with 25 years at a large Insurance Company in Wisconsin, to bring a strong customer focus to the table.
Together we work tirelessly to establish a personal working relationship and provide a product tailored to each community.
SiestaVillage Map Boxes
There are six (6) map boxes strategically placed throughout Siesta Key Village which lists every business located in the Village. We maintain the maps by updating them every four months and offer advertising space which provides great visibility for area businesses and is a valuable resource for visitors.